Fitness & LifestyleA warm, motivational website design for a physiotherapy and movement clinic in West Yorkshire.
West Yorkshire, UKWordPressMove Live Perform Better
Pain Points & Problems
A Long List of Services:
More than ten treatments and tests could confuse visitors who just want pain relief.
The Method Was Invisible:
The clinic's three-stage approach was its edge, but it was not easy to see.
Reputation Needed to Show:
Thirteen years and thousands of happy clients were buried.
Booking Across Many Services:
Patients needed to book physio, training, or a package without confusion.
Practical Details Matter:
Opening hours differ by day, and visitors want to know about parking and location.
Solutions & Improvements
Services Grouped Clearly:
Treatments are organised around what patients need, with plain descriptions and a clear next step.
The Physio Performance Way:
Pain removal, restoring movement and strength, and performance are shown as a simple three-step path.
Proof Everywhere:
The 13,500 clients, 450+ Google reviews, and 5 star ratings are shown with real review widgets.
One-Click Booking:
Online booking, phone, and e-gift cards are easy to find from every page.
Details at Hand:
Hours, address, free parking, and contact options sit in clear, scannable blocks.
Project Timeline
The design moved from research to handoff in four weeks, keeping the visitor's needs in view at every step.
Week 1 — Research & Strategy
Studied the business, its audience, and similar sites, and defined what the design needed to say first.
Week 2 — UX & Wireframes
Mapped the page structure and key journeys, and tested the flow in wireframes.
Week 3 — Visual Design
Created the visual style, components, and screens in Figma, with a look that fits the brand.
Week 4 — Refinement & Handoff
Polished the details, checked every screen size, and prepared organised files for development.
