Real EstateA clean, modern portfolio website for Alarch Studio, designed and built to let the work speak first.
Portfolio websiteClean, modern design
Pain Points & Problems
Physio Sites Feel Clinical:
Most clinic websites are cold, but this brand is about movement, energy, and performance.
The Method Was the Difference:
The Perform Movement Screen is what sets the clinic apart, but it needed explaining.
Many Kinds of Visitor:
Athletes, desk workers, and post-surgery patients all arrive with different needs.
Booking and Memberships:
Patients book through Cliniko and members log in to programmes.
Trust Without Hard Numbers:
The clinic had a great reputation but few figures to show.
Solutions & Improvements
A Warm, Energetic Look:
Motivational copy and a lively visual style make the clinic feel human and active.
The Movement Screen Explained:
A simple walkthrough shows how screening leads to a tailored treatment plan.
Clear Paths for Each Need:
Pain areas and goals are organised so each visitor sees their situation quickly.
Booking and Login in Reach:
Book Now and Member Login are clear in the header and across the page.
Trust Through Voice:
Listening-first copy and a focus on root causes build credibility without hollow claims.
Project Timeline
The design moved from research to handoff in four weeks, keeping the visitor's needs in view at every step.
Week 1 — Research & Strategy
Studied the business, its audience, and similar sites, and defined what the design needed to say first.
Week 2 — UX & Wireframes
Mapped the page structure and key journeys, and tested the flow in wireframes.
Week 3 — Visual Design
Created the visual style, components, and screens in Figma, with a look that fits the brand.
Week 4 — Refinement & Handoff
Polished the details, checked every screen size, and prepared organised files for development.
